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SEO Specialist (On Site)
(SEO Specialist (On s)
Overview
Reference
SEO Specialist (On s
Salary
ZAR/month
Job Location
- South Africa -- Johannesburg Metro -- Johannesburg
Job Type
Permanent
Posted
12 April 2024
Our client is looking for a SEO Specialist to join their team.
Responsibilities:
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Managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
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Managing all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
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Operational
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Developing and executing SEO strategies
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Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
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Review technical SEO issues and providing recommendations.
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Track, report, and analyze website analytics, initiatives and campaigns.
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Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
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Conducting SEO audits including content, technical and UX
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In-depth experience with website analytics tools such as Google
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Analytics, Google Tag Manager, Google Data Studio, Google Search
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Console, SEMRush/Ahrefs or similar
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Optimize copy and landing pages for search engine marketing.
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Perform ongoing keyword discovery, expansion and optimization.
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Research and implement search engine optimization recommendations.
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Research and analyze competitor advertising links.
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Develop and implement link building strategy.
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Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
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Work with editorial and marketing teams to drive SEO in content creation and content programming.
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Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
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Assisting with any other tasks that may be required for the smooth running of the department.
Key Skills:
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Work in a professional manner both internally and externally that is respectful to all customers; internally across all cultures and reporting structures.
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Ensure that your behaviour is consistently in line with “Antonio’s Rules of Engagement” and our client's core values of:
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Integrity.
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Teamwork.
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Customer Centricity.
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Partnership.
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Innovation and Creativity.
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Sustainable Value Creation.
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Always apply TCF (Treating Customers Fairly) in any external dealings with clients.
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Always maintain leadership attributes.
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Experience in website optimization, SEO, website performance, and analytics.
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Strong knowledge of SEO best practices and current search engine algorithms.
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Proficiency in tools like Google Analytics, SEMrush, Ahrefs, or similar SEO software.
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Exceptional analytical and problem-solving skills.
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Excellent communication skills and the ability to work both independently and in a team.
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A self-leader who is adept at managing your capacity + prioritizing your work.
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But also (and very importantly) someone who is highly communicative + keeps the team up to date on the work you’re doing, that affects their work.
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Experience improving site security + making Web/SEO optimizations.
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Strong knowledge of coding languages including HTML/HTML5, PHP, CSS, JavaScript, JQuery, + AJAX.
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Experience with A/B and multivariate experiments.
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Working knowledge of HTML, CSS and Javascript development and constraints.
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Knowledge of ranking factors and search engine algorithms.
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Good collaboration and communication skills.
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Great time management and multi-tasking skills.
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Excellent English both written and verbal communication skills.
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Attention to detail paramount.
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Deadline driven.
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Effective timekeeping.
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Ability to prioritize.
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Coping with pressure and setbacks.
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Ability to take full responsibility and accountability.
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Team player.
Qualifications:
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