Pay Per Click Specialist – POS25236

Based: Edenvale

Salary: R35 – 40 000.00 pm

About the Role

Our client is seeking a highly motivated and experienced PPC / Paid Media Specialist / Search Engine Marketing Specialist to join their marketing team. The successful candidate will manage and optimise paid media campaigns across Google, Facebook/Instagram, TikTok, and email marketing platforms. This role requires a strategic, analytical thinker with a passion for digital marketing and a proven track record of driving results.

Requirements

• Minimum 2 years’ digital marketing experience.
• Bachelor’s degree.
• Valid driver’s licence and own transport.
• Digital marketing certification (Google, Facebook, Udemy, etc.).
• WordPress, WooCommerce, or Shopify experience.
• SEO knowledge.
• Lead generation experience.

Core Skills (Must Have)

• Facebook Business Manager: Campaign setup, A/B testing, retargeting, Pixel/Conversions API, custom conversions, catalogue sync, Advantage+.
• Google MCC & Merchant Centre: Onboarding, bid adjustments, PMAX campaigns, keyword research, budget allocation, retargeting.
• TikTok Business Manager: Campaign setup, A/B testing, catalogue sync, conversions/events setup.
• Email Marketing (Klaviyo or similar): List management, segmentation, flow building.
• Proficiency with UTM setup and campaign tracking.
• Strong reporting and analytical skills.

Soft Skills (Must Have)

• Analytical and creative mindset.
• Strong communication and collaboration skills.
• Ability to meet deadlines and manage client expectations.
• Results-driven with problem-solving ability to pivot strategies when needed.

Key Responsibilities

• Plan, launch, and optimise paid media campaigns across Google Ads, Facebook/Instagram, TikTok, and email platforms.
• Monitor and analyse performance, making data-driven adjustments to improve ROI.
• Conduct keyword research, competitor analysis, and audience targeting.
• Collaborate with creative teams on engaging ad copy and creatives.
• Manage budgets, bids, and campaign pacing to maximise effectiveness.
• Generate performance reports with actionable insights and recommendations.
• Stay current with paid media and digital marketing trends, testing new strategies and ad formats.
• Align paid media activities with broader marketing strategies.

How to Apply
If you meet the above criteria and are ready to take your career to the next level, please send your updated CV to jobs@emporium.co.za.

Use reference: Pay Per Click Specialist – POS25236 the subject line of your email.

🔒 Please Note
Should you not hear from us within 21 working days, kindly consider your application unsuccessful. We take every measure to ensure your personal information is securely stored in our database, in line with data protection regulations

Contact information

Veronica Styger