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External Sales Representative (#TVP@SALESREP)

Overview

Reference
#TVP@SALESREP

Salary
Car allowance, Cell phone allowance, commission

Job Location
- South Africa -- City of Cape Town -- Cape Town

Job Type
Permanent

Posted
03 November 2025

Closing date
16 Jan 2026 21:59


Know-How, Technical Skills and Experience (n. of years and where)

·        Matric/Grade 12 (NQF 4) is essential

·        Bachelor’s degree/B.Tech in Business, Marketing or related field is preferred

·        Minimum of 3 – 5 years proven experience as an external sales representative preferably in a wholesale and retail industry

·        Strong understanding of sales strategies, CRM software and sales operations

·        Proficient in Microsoft Office Suite

·        Valid driver’s license and own reliable transport

·        Strong track record of achieving and exceeding sales targets

Behavioral Competencies/Personal characteristics

  • ·        Takes initiative, identifies opportunities independently, and accts without waiting for instruction
  • ·        Driven by personal goals and persistence, with the discipline to maintain consistent effort
  • ·        Focuses on achieving measurable outcomes, maintaining determination even under pressure
  • ·        Listens actively, conveys ideas clearly, adapts messaging to the audience and influences effectively
  • ·        Establishes rapport easily, builds trust, and nurtures long-term professional partnerships
  • ·        Adjusts quickly to changing markets, customer needs and organisational priorities
  • ·        Finds creative solutions to challenges and leverages available resources effectively
  • ·        Plans and prioritises workload, manages time effectively and maintains accurate records
  • ·        Follow through on commitments, meets deadlines and upholds structures sales processes
  • ·        Demonstrates credibility, integrity and reliability in all interactions
  • ·        Builds confidence with clients through expertise preparedness and industry insight 

 

SALES & BUSINESS DEVELOPMENT

  • Identify and pursue new sales opportunities through cold calling, networking, and client visits.
  • Develop and maintain a pipeline of potential customers to achieve and exceed sales targets.
  • Present, promote, and sell products using solid sales techniques to existing and prospective customers.
  • Negotiate contracts, pricing, and terms of sale with clients to ensure mutually beneficial agreements.

CUSTOMER RELATIONSHIP MANAGEMENT

  • Build and maintain strong relationships with new and existing customers to drive long-term business growth.
  • Understand customer needs, provide appropriate solutions, and address any concerns in a timely manner.
  • Identify opportunities for upselling and cross-selling to maximise revenue.
  • Serve as the first point of contact for customer inquiries and concerns, ensuring a high level of customer satisfaction.

MARKET & SALES STRATEGY EXECUTION

  • Conduct market research to identify potential clients and stay updated on industry trends and competitor activities.
  • Develop and execute sales plans in alignment with company objectives.
  • Collaborate with the sales team and management to refine sales strategies and improve performance.
  • Track sales performance, analyse trends, and adjust approaches as needed to optimise results.

REPORTING & ANALYTICS

  • Maintain accurate records of sales activities, client interactions, and business transactions using the company’s CRM system.
  • Prepare and submit regular sales reports to the Sales Director.
  • Analyse sales data to identify growth opportunities and areas for improvement.
  • Provide feedback and recommendations to improve sales processes and customer engagement.

COLLABORATION & OPERATIONAL EFFICIENCY

 

  • Work closely with internal departments (customer service, stores, front office) to streamline sales processes.
  • Attend team meetings, training sessions, and sales events to stay updated on company developments and market trends.
  • Ensure compliance with company policies and industry regulations.

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Contact information

Ruan