Areas of Responsibilities

Brand Stewardship

• Uphold and evolve the iX Engineers corporate brand across all channels.
• Ensure consistency of visual identity across all internal and external touchpoints.
• Support brand strategy through creative interpretation and execution.
• Improve lead generation campaigns as well as measuring results.
• Establish clear goals and metrics that addresses a variety of audiences and ensures brand recognition on multiple platforms.
• Overall responsibility for brand management and corporate identity

Advertising

• Responsible for the company’s web presence and social media from a communication and reputation perspective.
• Planning and implementing promotional campaigns.
• Ensures web tools are consistently managed and leading edge to engage the audience.
• Lead the design and production of specialty publications and marketing tools utilizing the company’s marketing team as well as external agencies.

Strategic Partnerships

• Identify a strategic set of vendor relationships to enhance the internal
  workforce, drive down commodity costs and take advantage of co-branding opportunities.
• Grow good relations with stakeholders and joined ventures, and identify business opportunities
• Produce clear ROI reporting of all scheduled activity.

Multimedia Strategy

• Developing the multimedia strategy for the company in line with company objectives.
• Co-ordinating marketing campaigns

Socio Economic Development/Corporate Social Investment

• Develop promoting opportunities, in collaboration with partners in media, Government and civil society to advance economic growth through infrastructure development;
• Develop national and global campaigns and messaging to advance the iX’s priorities and economic growth goals.
• Ensure that campaign strategies and messages are audience appropriate to enhance iX’s objectives, reach and visibility among all stakeholders.

Corporate Identity

• Responsible for the application of iX’s brand and message.
• Responsible for the accuracy of the Company’s’ Capability statements for all business sectors
• Ensure messaging and branding is uniformly applied across the organisation, its programmes and activities.
• Develop branding and policies and guidelines to direct activities and ensure organisation-wide coherence and consistency.

Creative Development & Design

• Knowledge and execution of multimedia assets, including:
• Corporate videos, motion graphics, and animations
• Marketing collateral (print and digital)
• Social media graphics, infographics, and digital campaigns
• Website and UI/UX visual assets
• Presentation decks, brochures, and technical/industry‑aligned visuals
• Oversight of visually compelling content that aligns with the iX Engineers brand identity and market positioning.

Video Production & Motion Graphics

• Plan, storyboard, shoot, and edit high‑quality video content.
• Produce 2D/3D animations, explainers, and engineering‑themed visual sequences.
• Ensure sound design, transitions, captioning, graphics, and quality finishing are consistent and professional.

Project Management & Collaboration

• Work independently from concept to final delivery with minimal supervision.
• Manage multiple briefs, deadlines, and stakeholders simultaneously.
• Collaborate with Marketing, Sales/Business Development, Operations, and external suppliers when required.
• Present creative concepts and rationales to internal stakeholders.

Digital Content & Marketing Support

• Contribute content for social media, website updates, and digital campaigns.
• Support digital analytics by designing content optimized for engagement.
• Create templates and visual systems for recurring communication needs.

Contact information

Hridhaya