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OUTDOOR MEDIA SPECIALIST
(OMS)
Overview
Reference
OMS
Salary
ZAR15,000 - ZAR20,000/month + Commission
Job Location
- South Africa -- City of Cape Town -- Parow -- Plattekloof
Job Type
Permanent
Posted
22 August 2025
Closing date
22 Sep 2025 21:59
We’re looking for a dynamic Outdoor Media Specialist to drive revenue through the sale of outdoor advertising space across FPG’s retail property portfolio. This role is suited to a proactive, target-driven individual with strong sales expertise, excellent client relationship skills, and the ability to position our properties as prime advertising locations.
Key Responsibilities:
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Sales & Business Development – Identify and approach potential clients, brands, tenants, and media agencies to market and sell outdoor advertising opportunities (billboards, digital screens, hoardings, activations).
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Pipeline Growth – Build and maintain a strong sales pipeline to consistently meet or exceed revenue targets.
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Client Engagement – Develop tailored proposals and pitch presentations; negotiate commercial terms and manage contracts.
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Account Management – Maintain long-term client relationships, ensuring repeat business and high levels of service delivery.
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Advertising Inventory Management – Maintain an up-to-date database of advertising sites, leads, contracts, and performance reports.
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Cross-Functional Collaboration – Work with Property and Legal teams to ensure agreements align with lease terms, municipal regulations, and brand standards.
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Market Intelligence – Monitor competitor activities, media pricing, and market trends to stay competitive and identify new opportunities.
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Brand Alignment – Ensure all advertising enhances the shopper and tenant experience while supporting FPG’s brand positioning.
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Site Management – Conduct regular site inspections to assess and showcase available advertising opportunities.
Key Competencies:
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Strong sales, negotiation, and closing skills
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Confidence in prospecting, cold-calling, and pitching at senior level
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Financial awareness in pricing, margins, and ROI
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Excellent presentation, communication, and interpersonal skills
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Highly organised with strong pipeline and deadline management
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Attention to detail in contracts and campaign execution
Requirements:
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Matric plus a diploma/degree in Advertising, Marketing, Media, Sales, or Business
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3–5 years’ proven sales experience, ideally in outdoor media, advertising, or commercial property
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Demonstrated track record of meeting/exceeding sales targets
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Valid driver’s licence and own reliable transport (essential)
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Proficiency in MS Office and CRM platforms
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